Introducing Mood’s unique approach: Agile digital twins

In our previous blog in this series, we uncovered the key characteristics of digital twins, their advantages and challenges and what organisations that adopt a digital twin can expect to gain from it. Today, we’ll examine Mood’s unique approach to constructing digital twins and how it can support organisations. 

What is Mood and what approach does it take with digital twins? 

Mood’s platform addresses the challenges of creating digital twins by offering a highly flexible and customisable solution that caters to specific organisational domains. Mood’s approach is centred on three key pillars:   

Agility and flexibility   

Mood enables the creation of agile digital twins that can be rapidly adapted to an organisation’s unique requirements. Whether it’s a specific industry, business model or operational process, Mood’s platform provides the tools needed to build a digital twin that accurately represents the organisation’s domain in the virtual world.   

Integrated data and consistency  

Mood’s platform integrates data from multiple sources, ensuring that the digital twin is truly reflective of the real-world state. This integration is key to maintaining clarity and consistency across the organisation, allowing for more accurate analysis and decision-making.   

Rapid deployment and optimisation 

Mood offers services that accelerate the deployment of digital twins, allowing organisations to start benefiting from their virtual models in a shorter timeframe. Its continuous monitoring and real-time analysis capabilities also enable rapid optimisation of operations, providing a significant competitive advantage.   

Common questions about digital twins 

1. How is a digital twin different from a simulation or a 3D model?  

While simulations and 3D models are static representations often used for specific scenarios or time points, a digital twin is a living, dynamic model that continuously updates based on real-time data. Digital twins provide a more comprehensive and accurate view of the current state of a system and allow for ongoing monitoring, predictive analysis and decision-making, far beyond what static models or simulations offer.  

2. Do digital twins require IoT (Internet of Things) technology?  

While IoT technology is a common and effective way to gather real-time data for digital twins, it is not strictly required. Digital twins can also be built using other data sources, such as enterprise systems, manual inputs and historical data. However, IoT devices enhance the digital twin’s ability to reflect real-time changes where physical assets are critical, making them particularly valuable in dynamic environments.  

3. Are digital twins only applicable to manufacturing and physical assets?  

No, digital twins are not limited to manufacturing or physical assets. They can be applied across a range of industries and domains, including healthcare (e.g., patient monitoring), urban planning (e.g., smart cities), logistics (e.g., supply chain management) and even service-oriented sectors. Any process or system that can benefit from real-time data integration and analysis can potentially utilise a digital twin.  

4.How difficult is it to create and maintain a digital twin?  

The difficulty of creating and maintaining a digital twin depends on the complexity of the system being modelled, the availability and quality of data and the technology stack used. While some digital twins can be complex and resource-intensive to develop, there are also more straightforward and scalable solutions available. With Mood, your digital twin can start small, returning instant value and iteratively scaled based on priority.  Maintaining a digital twin requires ongoing data integration, model updates and regular performance evaluations to ensure it remains accurate and relevant, so a single platform acting as the lynchpin can be hugely beneficial.   

How Mood can help 

Mood’s platform and professional services offer a unique solution by providing the flexibility, integration and agility needed to develop and maintain effective digital twins. By leveraging Mood’s capabilities, organisations can achieve a new level of operational clarity and efficiency, ensuring they remain resilient and competitive in the face of ongoing challenges.  

For organisations lacking the confidence to build their own digital twin from scratch, our consultants work directly with our customers to help them, ensuring they have the skills they need moving forward. Contact Mood today to begin your journey towards an agile, data-driven future.