Campaign Operations

Behind the scenes of all successful marketing is effective campaign operations. Fuel your marketing with our solution-driven people, rigorous processes, leading-edge technology and data intelligence. Helping you deliver innovative multichannel campaigns, migrate campaigns without the headaches, and make operations work better for your business.

Delivering excellent customer communications

Are labour-intensive processes and clunky technology draining your resources? Out-of-date tools and practices can get in the way of your team working at their best. Simplifying and strengthening your operations is where we excel. Whether you need to leverage the power of your campaigning technology, streamline your processes or deliver data-led multichannel campaigns, we’ll ensure you transition, adapt and optimise with ease, leaving you to concentrate on what really matters – delivering great communications.

Seamless campaign migration

Get ahead of the rest when you harness the power of innovative campaigning solutions. Whatever platform you choose, we know it inside out. As campaign specialists, we make it our business to be experts in leading technology. You can rely on us to aid seamless campaign migration, with zero disruption to your communication and proactive support. We work with you to create tried and tested IP warming strategy, onboarding processes and provide ongoing hypercare for added peace of mind.

Operational optimisation

When it comes to best practice in processes and delivery, we know what exceptional looks like. We don’t deal in off-the-shelf solutions because your business deserves customised remedies to the obstacles that stand in your way. We work in partnership with you to break through internal silos and implement a scalable operating model that brings together critical data and align campaigns to achieve your business goals, with the potential to cut campaign run times by a third. Instilling skills and confidence to your people through bespoke training that will empower an ultra-efficient team and use your unique tech stack to its fullest potential.

We chose CACI because of their expertise in data and technology and how they can be used to provide a tailored customer experience

Nicola Young, Group Marketing Director, NEC Group

Because CACI understand us and the issues we face as an organisation, they are by our side as trusted advisors.

Richard Glassborow, Direct Distribution and Marketing Director, Bupa

Capabilities

Customer Strategy

Trusted advice to seize opportunities and bridge gaps in your digital customer marketing.

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Marketing Technology Strategy and Architecture

Our experts can help you create an innovative and future-proof technology eco-system.

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Creative Services

Innovative meaningful ways to tell brand stories that puts the customer experience first.

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Data Management and Integration Solutions

Meet the challenges of complex data and silo'ed systems head-on with our specialist solutions.

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Marketing Managed Services

Harness our deep marketing and technology expertise and innovation to enhance customer experiences.

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Case studies Case studies

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Case study
Case study
Case study

Unlocking seamless navigation with Braze’s central search function

Priyank Bhartiy
20 Feb 2024

How Braze’s Canvas components personalise marketing journeys

Arman Hamid
27 Sep 2023

CACI’s Braze City x City 2023 takeaways

David Delbridge
20 Sep 2023

Leveraging Braze’s Winning Paths to augment Canvas performance

Agnieszka Chrabaszcz
15 Sep 2023

How to elevate your brand through the power of Braze’s Sage AI suite

Fraser Rallison
6 Sep 2023

Exploring Braze: optimising your CRM by leveraging key features

Fraser Rallison
1 Sep 2023